A Services Audit is a complete health check of your website to identify issues that may be stopping it from ranking higher on Google and other search engines. Think of it like a "fitness test" for your website's visibility, speed, content quality, and technical setup.
What a Services Audit Includes
-
Technical Services Audit: Site speed & Core Web Vitals, mobile responsiveness, crawlability & indexation, HTTPS/security, canonical tags, structured data.
-
On-Page Services Audit: Title tags & meta descriptions, heading structure (H1/H2/H3), keyword usage & optimization, content quality, URL structure, internal linking.
-
Off-Page Services Audit: Backlink profile, domain authority, brand mentions.
-
Content Audit: Which pages drive traffic, updates/rewrite needs, duplicate or thin content.
-
User Experience (UX) & Conversion Audit: Page layout, navigation, CTAs, bounce rate, time on page, mobile usability.
Digitalness's Approach to Services Audits
We perform audits with a systematic, data-driven methodology:
- In-depth website analysis to identify technical and content gaps
- Keyword and competitor research to prioritize improvement areas
- Optimization recommendations aligned with latest Google algorithm updates
- Focus on both search engine performance and user experience
How Digitalness Helps Your Business Grow
- Higher Rankings & Visibility: Optimized site structure and content improve search positions
- Increased Qualified Traffic: Attract visitors who are genuinely interested in your products/services
- Improved Conversions & UX: Better page speed, navigation, and mobile usability increase leads/sales
- Long-Term Growth & ROI: Continuous tracking and optimization reduce reliance on paid ads and build sustainable organic traffic
- Data-Driven Decisions: Ongoing reporting and insights allow for informed strategy adjustments
Why Services Audits Are Important
- Detect hidden issues
- Improve UX & conversions
- Meet Google updates
- Quick wins
- Long-term roadmap
